Magazine Project Genre Research #4

-


Magazine Name: Motor Trend 
Circulation Number:1,019,113


The magazine's cover main image is of three cars racing. The magazine text features include the magazine title which is the most noticeable text on the cover and smaller bold letters as the subtitles at the bottom of the magazine. The Magazine articles mostly consisted of car reviews and new innovations that technology is bringing to cars. For example, one of the articles in the magazine on page 50 is explaining how the new BMW i8 is revolutionizing technology in cars. There's a total of 110 pages the main article which is a  breakdown of the worlds three fastest cars under a million dollars. Unlike most of the other magazine I have read the main article in this magazine is located more toward the beginning rather than the middle. The table of contents included more images of the three cars and little images of cars they were reviewing. To further my research I checked the magazine's award history and unfortunately, it has not been nominated for any awards.


Comments

Post a Comment

Popular posts from this blog

Target Audience Research #1

-
Image
This Car magazine is aimed at anyone interested in cars stereotypically this is 25+ men, but any age and gender could buy these magazines if they are interested in cars. Although men are more likely to read car magazines. Some car magazines are aimed younger readers displaying fast exotic cars while some others are aimed at older readers like classic cars magazines, this magazine is aimed at younger readers. Usually, the targeted audience income level will vary between the middle class and upper middle class, but anyone with any particular interest in cars could  Car and Driver targeted audience is similar to my magazine because it is targeted towards car enthusiast which is someone who loves cars, enjoys buying them, collecting them, working on them, modifying them and anything else that comes to mind. Typically Car enthusiast are men ranging from the age of 18 to 38. Car and Driver marketed their product by social media and their own website, examples are such as their own
Read more

Marketing Plan

-
Image
Based on our target audience research and research of similar magazine`s marketing techniques, our magazine, Drive-By, would likely market our product in three different ways. They would be billboards, social media pages, bus stop signs and other advertise-able space. These advertisements would include a simple preview of the magazine by featuring things such as nice cars and beautiful backgrounds such as a tropical location or a snowy mountain. On the advertisement, there would also be the name of our magazine, Drive-By, and a tag to our social media page/other social media pages in order to provide the viewer with the information of where to find the magazine. We use marketing visuals that align with the theme and subject of our magazine. For example, there is an action shot on our billboard of a Lamborghini driving by. We also use things such as a racer front and a clean black/red/blue color scheme. 
Read more

CCR #3

-
Image
Our creativity has improved greatly throughout this magazine project. We learned to add more visuals to our blog post to improve the understanding of the content.  We used Photoshop throughout this whole project, this program helped us edit and improve the quality of our pictures.  Every photograph was improved with Photoshop by increasing light, balance, as well as the hue to create the perfect balance between hot and cold, yet giving a fierce look to every image, to intimidate the reader and make average cars look not so average. We also used Photoshop to create the title of our magazine, using their "racer" font.  Our group had an advantage since our group member Aaron is certified on Photoshop and taught us the basic of editing pictures. We changed our font styles and designs in order to have a color scheme. We also used Apple Pages to help create and design our overall magazine issues, as well as to help establish pages, setting off all elements, font, and color s
Read more