Distribution Research Magazine #2
Motor Trend is a popular car magazine and car news outlet well known and reviewed across the car world with a circulation number of around 1.1 million. It has been around since around 1949 and is individually owned. It has established its headquarters in Los Angeles, CA. They use digital distribution through different sources such as youtube, apple newsstand, and Amazon to provide digital copies of car reviews and what they think about it. They also use the internet to help provide the latest opinions of new cars released even before they hit the public. With direct electronic copies, they don't have to wait for physical copies in the mail and allow a faster route and connection with the magazine and its subscribers. Through physical methods, it uses popular places like gas stations, Winn Dixie supermarkets, and similar places to like convenience stores. This is the distribution for Motor Trend.
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